I FUCKING LOATHE ROGERS!
posted June 27, 2008 in Thoughts / WowRogers released their iPhone plan pricing today. They had a massive opportunity to rise above their shitty reputation for being a greedy monopolist and completely and utterly blew it. Hard!
The fact that they demand you lock-in for 3 years is reasonable. Not ideal, but I understand that they’re subsidizing the price of the handset and they need to cover themselves so that they recoup that cost. I don’t like it, but it’s fair. I can live with it.
But where exactly do they get off thinking they can gouge us like this on the monthly plan? Do they think we all live under the Canadian shield in mole caves and can’t see all the other countries around the world (a lot of them less “developed” than Canada) using their iPhones for much less than us? Hell, look at our neighbours downstairs… AT&T had the smarts to offer truly unlimited data for $35/month. Couple that with 450 min talk time and you’re paying $69/month. Up here, we’ve been blessed with a plan that has 300 min talk time and 1Gb/month (far, far from unlimited) for $75/month. Less talk time and less data for more money. What a crock of shit!
Don’t they understand that they’re in the enviable position of being the only provider offering the iPhone in Canada? Economies of scale, anybody? Try being less greedy (maybe exercise some long term vision) and you might find that you’ll make a lot more money in the long run.
But nope, you’re a big fat greedy corporation that wants money, money, money. Too bad, because your iPhone pricing probably just turned off half of your would-be customers who will now be spending their $300 on an iPod Touch instead. Gets the wi-fi without having to dole out all that extra coin to Rogers.
Did I mention that I hate Rogers?

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